Lines was initially created to market freshwater pearls jewellery
from Yantze River Basin to help raise money. A portion of these
monies would assist both injured wildlife and abandoned ill-treated
pets to recover health and pursue life in a normal environment,
free of abuse and where they could thrive. This was done in a spirit
of compassion and reverence for life.
Unbeknownst to us, people reacted very positively
to this endeavour, knowing an animal in need would directly benefit
from the purchase of a luxury item.
Having decided to pursue trading further, some
basic guidelines emerged:
To promote the development of natural products that are ecologically
To engage in business activities with communities of the world in
economical and/or social need
To educate consumer groups about the products, their ecological
viability, and create wonder for our planet
To redistribute a portion of the profit to non-profit organizations
which promote the protection of our planet and its inhabitants.
Judith Samson-French and her husband Kim are co-founders and owners
of Lotus Lines. Judith currently owns a Veterinary Hospital in the
Canadian Foothills which allows her to surgically and medically
help stray and injured animals.